HUNTSVILLE, TX — July 1, 2026 — 101.7 KSAM and PlayFly Sports Properties, LLC are proud to announce a new three-year radio affiliate agreement making KSAM the exclusive terrestrial broadcast home of Texas A&M Athletics in the Huntsville market through June 30, 2029.
Under the agreement, 101.7 KSAM will carry live, full-broadcast coverage of Texas A&M football beginning this fall, with the Aggies’ season opener against Missouri State on Saturday, September 5 at 6:00 PM. The 2026 schedule features a full slate of 12 regular-season games, including marquee SEC matchups against LSU, Alabama, Tennessee, and the highly anticipated home showdown with Texas on November 27.
Each football broadcast on KSAM will include the 12th Man Tailgate Show, a 2-hour pre-game show, live play-by-play coverage with halftime programming, and a 60-minute post-game show — giving Aggie fans in the Huntsville area wall-to-wall coverage on game day.
101.7 KSAM has been officially designated as “Huntsville’s home of Texas A&M Football and the Texas A&M Sports Network.”
“We are thrilled to partner with PlayFly Sports to bring Texas A&M Football to Aggie fans in Huntsville, Walker County, and surrounding region,” said Bryan H. Reeder, General Manager of HEH Communications.
2026 Texas A&M Football Schedule on 101.7 KSAM
| Date | Opponent | Location |
| Sept. 5 | Missouri State | College Station |
| Sept. 12 | Arizona State | College Station |
| Sept. 19 | Kentucky | College Station |
| Sept. 26 | at LSU | Baton Rouge, La. |
| Oct. 3 | Arkansas | College Station |
| Oct. 10 | at Missouri | Columbia, Mo. |
| Oct. 17 | The Citadel | College Station |
| Oct. 24 | at Alabama | Tuscaloosa, Ala. |
| Nov. 7 | at South Carolina | Columbia, S.C. |
| Nov. 14 | Tennessee | College Station |
| Nov. 21 | at Oklahoma | Norman, Okla. |
| Nov. 27 | Texas | College Station |
Tune in to 101.7 KSAM this fall for every Texas A&M football game!
About 101.7 KSAM: HEH Communications operates 101.7 KSAM, a country format station licensed to Huntsville, TX. About PlayFly Sports Properties: PlayFly holds multi-media rights to Texas A&M University Athletics.
###
